Welcome to the fast-paced world of real estate, where understanding the ins and outs can often feel like mastering a whole new language. If you’re stepping into this industry for the first time, you might find yourself bogged down by the myriad of abbreviations, industry-specific jargon, and intricate details that come with the territory. One…
As a realtor, you owe your customers statutory duties or specific fiduciary, and (obviously) you are required to know and adhere to the law. While The Fair Housing Act oversees realtors’ activities, have Realtors Always Supported the Real Estate Fair Housing Act? The painful reality is NO! The country and NAR didn’t always bolster the…
The Realtor Code of Ethics has existed for over 100 years in some form or another. The articles of the Code are updated regularly to keep it relevant to today’s world. But as of 2020, the essence of the Realtor Code of Ethics remains unchanged: honesty, integrity, and proficiency. Unethical practices are prohibited in all…
A real estate agent must diversify their lead generation strategy with multiple sources to maximize their reach. While you might immediately decide on spending money on social media paid ad campaigns or writing a new article for your agent website, one of the best ways to get leads for your business is to go back…
Becoming a real estate agent requires hard work and perseverance. You need to attend some hour-specific courses and appear in a licensing exam. Then the state issues a license to you. So, if you want to shift to a new state for some reason, you might wonder – “Can you transfer a real estate license…
Facebook has, over the years, been used as an advertising platform for marketing campaigns and targeted advertising. You can create targeted audiences for the business you are running. Nonetheless, creating highly targeted ads could be illegal as you could end up breaking the law, especially if the campaigns discriminate against specific groups. The Federal Housing…
When you initially joined your current company, you were happy with the commission split, the training opportunities available to you, and your broker’s office management tactics. Now, it’s been a few months or years, and you’re starting to realize your true calling might be with another nearby real estate company. You want to change companies,…
The real estate industry isn’t perfect in any sense. Commission checks only come when you broke a sale, your weekly schedule is as unpredictable as the housing market, and some months are better than others. The uncertainty leads many to pursue real estate part-time. You can be a real estate agent part-time. Many successful agents…
You’re interested in real estate, but you’re not ready to negotiate big deals, always be on the clock, and only earn income when you make sales. But that doesn’t mean a career in real estate isn’t for you. A real estate agent personal assistant is a great career alternative. How to become a real estate…
Just like a college degree, your real estate license opens up the door to plenty of opportunities. You can choose the obvious path—being a real estate agent—or you can select one of the dozens of other careers that require licensure or in-depth knowledge of the real estate industry. The best jobs for people with a…
Even with an active real estate license, you can’t accept listings or work with buyers until you join a brokerage. Yet company selection often comes down to the single issue most important to the agent—commission, training, tech, company culture, or distance. This clouded judgment is what leaves so many agents regretting their choice in brokerage…
The benefits of utilizing digital marketing to diversify from traditional marketing methods are becoming more prevalent each day as technology continues to evolve the real estate marketplace. It’s important to understand, strategize, and implement various digital marketing techniques to effectively expand your reach online and attract others to your business. Generating real estate leads online…
For many professionals in the real estate industry, cold calling is considered a necessary but dreaded activity to keep a healthy pipeline of potential prospects. While cold calling as a realtor to get new real estate listings often work, there are other marketing methods you can implement to get leads. Tips for realtors to get…
One of the ways to grow and establish your real estate brand in an area is by geographic farming. By understanding your clients and nurturing relationships, you develop a consistent pipeline of seller and buyer prospects. But does geographic farming still work? Geographic farming still works in real estate. It is an effective lead generation…
A unique and personalized real estate pre-listing package is necessary to impress a prospective homeowner seller. While the package will include a wealth of real estate information on the local market, it also has unique properties that differ from each real estate agent. As a real estate agent, it is crucial to have a pre-listing…
The world of property sales can be a minefield to negotiate, especially as a home buyer or seller who does not know much about the industry. This is where the services of a realtor can be invaluable to either the buyer or the seller of a property. But how much do realtors get paid for…
Realtor Ethics Violation: Here is All You Need to be Familiar with About the Realtor Code of Ethics Ethics are moral codes that control human behaviors while performing any task and are meant for the good of all. These are the basic requirements for living life. Ethics are as important in the professional field as…
It is crucial to take a step back and assess where you are in your personal, emotional, and professional life. We thrive by exploring our motivations and strengths, which in turn give us the drive to succeed. It is important to reframe your mind and shift into a mindset to facilitate growth. There are 6…
You’re beginning a new career in real estate, and you’re not sure what to expect. You’re coming hot off the heels of years at the average desk job—a 9 to 5 with scheduled lunch breaks and a daily plan created for you. It’s safe to say a real estate agent’s schedule is very different. A…
If you’re looking to connect with your clients and generate new business while connecting with your clients, here’s how! These client appreciation ideas work for all businesses, including real estate agents looking to grow and connect with past and future clients. Client appreciation events and parties are a great way to generate business and nurture…
Research shows that 78% of real estate agents dedicate over 30 hours a week to the job. And there’s a good reason for that — not committing full time to real estate limits how efficiently you can capture leads, market your listings, and contact your clients. So it should come as no surprise that the…
Did you realize that 87% of new real estate agents quit within the first five years. The odds are stacked against the new agent, unless they ask a valuable question before they begin. How can I succeed as a first year real estate agent?” To succeed as a first-year real estate agent, complete pre-licensing online,…
Day 20 of 30 – Robert Earl’s Prospective Agent Mentorship Guide – Digital Agent Show The real estate industry is always on the move, whether it’s a hot new marketing strategy, the latest market fluctuations, recently-passed legislation, or upcoming interior design trends. You indeed learn a lot in your pre-licensing coursework—nobody can dispute that. But…
The issue of tattoos in the workplace has been a hot topic for years. Many employers have strict policies about visible tattoos, making it difficult for people with them to find jobs. The real estate sector is no different, and some agents are hesitant to get tattoos because they fear it will affect their ability…
My name is Robert Earl and I created the website Digital Agent Show for 2 reasons. The First reason is to have conversations with aspiring agents just like yourself that I wish that someone would have had with me when I first got into real estate back in 2001. I want to answer the questions…
With the growth of technology and digital media, real estate agents need to innovate how they reach leads online. While you might think to immediately launch a paid social media campaign, creating a real estate blog and publishing search engine-friendly content is one of the best ways to establish credibility as a realtor. Blogging about…
As a brand real estate new agent, you never join a brokerage with the intention of leaving. After all, you did choose the broker willing to offer the highest split, the best new agent training, or mentorship alongside a high volume sales agent in your office. But what happens when you want to change brokerage…
The luxury real estate market niche is highly lucrative. A multi-million dollar property can get you a huge chunk of money from a single deal as a commission, rather than the same amount across a multitude of median-priced deals. But breaking in is incredibly difficult. Breaking into the luxury real estate market requires targeting prospective…
2020 has been an unprecedented year of uncertainty, which has evolved the way real estate agents plan and execute lead generation strategies for real estate prospects. Digital marketing strategies have taken off, while face to face prospecting and large in-person events have been canceled somewhat indefinitely. The best real estate lead generation strategies for 2023…
If you want to be a real estate agent, you must have thought, “What Does GCI Stand for In Real Estate?” GCI is a crucial part of the real estate business. So, knowing about GCI is the first and foremost step to becoming a real estate agent. In this article, I’ll be talking about the…
Making your first million dollars in real estate might feel like a dream. But taking the steps towards achieving it takes much more than long hours and hard work. You need to have the skills and broaden your understanding of many other disciplines other than real estate to make it happen. How to become a…
The National Association of Realtors or NAR is the biggest real estate organization. Being a huge organization, the members carry out activities like buying and selling real estate properties as brokers, sales agents, property managers, counselors, and more. What are some of the benefits of a realtor membership? The benefits available with Realtor Membership are…